Commentary: Novak, Broder and modern journalism
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Published: 05-Nov-2009

By Patrick B. McGuigan

The passing of Robert Novak has made me reflective about my chosen profession.

In a typically well-crafted commentary (published August 22 in The Oklahoman), David Broder praised Novak as notable for the energy with which he tackled his assignments. He described Novak as one of the three best political reporters who emerged from the 1960s, and characterized commentaries Novak wrote with Rowland Evans, Jr as one of the most influential columns of the late 20th century.

Broder wrote with some sadness that Novak and two other of his early contemporaries, Alan Otten and Paul Duke of The Wall Street Journal, were journalistic types we are not likely to see again. Novak and the others were reporters brought to Washington, D.C., by editors who had a passionate commitment to covering Congress and politics as if the decisions being debated really mattered.

As Broder observed, journalism in those days meant, and for some still means, 'getting down in the weeds,' really understanding the personal dynamics of a Ways and Means subcommittee or the ambitions of the lieutenant governor of Texas.

Broder seems to regret that most Americans may best remember Novak for his television reputation as The Prince of Darkness, the pugnacious conservative. I knew Bob Novak as well and, as Broder reports, his conservatism was real. Novak often fought with Evans over the contents of their legendary collaborations. That darkness was rooted less in his combativeness than in what Novak himself called an unsmiling pessimism about the prospects for America and Western civilization.

Year after year, Novak managed to do both commentary and straight reporting, rarely if ever burning a source on the political left or right. They knew he would report accurately and fairly what he learned. And, he protected confidential sources when necessary.

Several years ago, many liberals grew inflamed over a Novak report touching on the run-up to the Iraq war which included controversial intelligence disclosures. I predicted to friends that Novak's critics would be wrong about the sourcing of those reports. When the primary source for the story was finally revealed, it was one of the moderates (not a hawk) in the Bush administration. Among prominent liberal journalists who never did trash Novak's reporting in the matter was Sam Donaldson, the ABC-TV veteran who knew Novak well.

Novak was a member of the Society of Professional Journalists for more than 40 years. At SPJ's 2007 national conference, he and former Time Magazine editor Normal Pearlstine presented a session on Watching the Watchdogs. They discussed ethical challenges journalists face when they become players in the stories they cover.

Novak might have been the most productive scribe of the post-World War II era. He and Evans wrote Inside Report six days a week for 30 years (1963-93). He sustained the column three days a week until his final illness forced his retirement last year. Novak's CNN work spanned 25 years.

As for Broder, the Washington Post reporter and syndicated columnist leans more toward the liberal end of the spectrum, yet both his news stories and his commentaries have reflected such careful fairness that he has become an icon for professional journalists. With the exception of his consistently negative readings on the late U.S. Sen. Jesse Helms of North Carolina, Broder has modeled fairness.

When I was in Washington, D.C., Broder occasionally reported on my legal policy books, works which always included both Democrats and Republicans, but which had a conservative policy orientation. Broder's comprehensive report on my first edited compilation on constitutional issues (A Blueprint for Judicial Reform) influenced other national journalists, leading to serious (if sometimes critical) news stories about that book.

Additionally, other writers at the Post regularly interviewed me on the politics of direct democracy. For 10 years, I edited a “straight news” monthly that became a regular information source for reporters in the mostly liberal (but in my experience mostly fair) “mainstream media.” After I became an editor at The Oklahoman in 1990, I edited Broder's column for publication there, and occasionally interacted with him on professional matters.

The most substantive exchange we had in the 12 years I was with the Oklahoma Publishing Company was when Broder came to the state to raise money for a journalistic good cause in Tulsa. I traveled up the Turnpike to join him at a luncheon where he spoke to a group of Tulsa-based editors and reporters. Thereby lies a tale.

At the Tulsa session, Broder delivered a balanced critical assessment of the Oklahoma congressional delegation. His analysis was a model of journalistic sobriety, noting the strengths and weaknesses of each conservative in what was then a 100% Republican (and pro-life) group of men. When he completed his evaluation of what he considered a consequential delegation having a major impact on national policy, he opened himself up to questions from the audience of journalists. I was inclined, as a guest of a Tulsa editor, not to intrude into that process.

Things got interesting. With the exception of one senior editor from Tulsa, the premise of the questions from Broder's audience that day was persistently and harshly negative toward every one of the GOP conservatives he had assessed. The point of most of the questioners was that the Oklahoma members of Congress were more or less ignoramuses, retrogrades and most likely racists, to boot.

Broder stuck to his guns, contending members of Congress from Oklahoma were respected and having an impact for things they believed in, regardless of what one thought of their policy preferences. It was clear, further, that he did not regard them as outside the American mainstream, but as effective advocates of conservative policy thought.

After rebuffing efforts to marginalize the state delegation, Broder then found himself defending the tolerant but conservative social views of former President Ronald Reagan. It was during the Reagan discussion that Broder turned my direction and asked if I agreed with his assessment, which of course I did. The luncheon went like that. By the end of the session, it appeared David Broder was the second most conservative guy in the room.

Broder and Novak have proven a good journalist can be both a straight reporter and a informed commentator. Novak spent an entire career modeling fairness and consistently superior methodology in journalism, and Broder still does the same.

As news business models continue to evolve, the lesson that should be drawn from these two is that good journalism is not a product of one political philosophy or another, but flows from a persistent commitment to present opposing views fairly and in sufficient depth to allow honest consideration.

Objectivity is a word sometimes used as a weapon in modern debates about the news business. The word is over-rated by some, and inaccurately defined in some quarters. Fairness, balance, depth of news sourcing and simply the ability to walk a mile in the other fellow's moccasins are hallmarks of good journalism, including good commentary.

For all of the above, Novak and Broder provide wholesome examples.

Note:  This essay appears in  Perspective, the monthly magazine of the Oklahoma Council of Public Affairs. McGuigan is Managing Editor of The City Sentinel, and Capitol Editor for Tulsa Today, an online service, where this article will also appear. He  is a member of the National Press Club, The Tulsa Press Club, The Oklahoma City Gridiron Club and The Society of Professional Journalists. He recently joined Capitol Beat, a national association of editors and reporters.

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